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Company LLC was founded in the winter of 1999 with a mission to develop web-based tools and services to help people live healthier, happier and more productive lives.

Financed and founded by George Klein, Belleruth Naparstek and Aaron Naparstek,'s management has a proven track record in Internet product development, healthcare expertise and innovation, as well as traditional media distribution business know-how.

From 1978 through 1997 George Klein served as President and Vice Chairman of Klein News Company, which he grew into one of the nation's largest print media distributors. Belleruth Naparstek is a nationally recognized innovator in the world of complementary and alternative healthcare. In 1990 Klein partnered with Naparstek to develop the Health Journeys guided imagery audio tape series. Today, Health Journeys' 40 titles have sold over one million copies worldwide. Health Journeys' titles are distributed through insurance and pharmaceutical companies, hospitals, direct mail and Time Warner's retail network. Aaron Naparstek has worked as an interactive media producer since 1994. He has developed new technology products for seminal Internet start-ups and major corporations such as AOL, Microsoft and Intel. In 1997, as a birthday present to his mother, Aaron produced the original version of The award-winning site quickly grew into a valuable platform for commerce, promotion, news, education and professional networking. The idea for DesktopSpa emerged from the founders' thinking about new ways to make Health Journeys audio content available to consumers via the web.